Vera Bradley Designs
THE VERA BRADLEY STORY
The best stories have the most unexpected beginnings - $500, a ping pong table as a work space, and a bright idea in 1982 has turned into a global success. First neighbors, then friends turned founders Barbara Bradley Baekgaard and Patricia R. Miller were disappointed at the absence of beautiful luggage in airports and decided to create their own. Their friendship and desire to bring beauty to the world continue to remain at the heart of the company.
WHO WAS VERA BRADLEY
Model, mother, hostess and friend. Vera Bradley was the mother of Barbara Baekgaard and even worked for the company, as a sales representative in south Florida, until she died in the early 1990s. She was an exceptional woman and continues to be a point of inspiration for the company. Vera Bradley stores continue to honor her by celebrating her birthday every year.
At its very core, Vera Bradley is an innovative brand for women. We’ve always been inspired by the needs of real women, and our proudest moments have been when we can bring communities of women together through their shared love of beauty.
We specialize in bags, fragrance, luggage, and accessories - and are continuing to offer new and exciting products to our consumers. Our products offer beautiful solutions that add brightness and fun wherever you carry them.
We have multiple distribution points throughout the United States and Japan. We sell directly to the consumer through our full-price and factory stores, e-commerce, and Annual Outlet Sale. In addition, we sell indirectly through our specialty retail partners, key accounts, and department stores.
Here at Vera Bradley, we believe that beauty is to be celebrated in all we do. We look for Associates who are excited to celebrate alongside us.
We believe in making someone's day by living our values.